In early 2023, fourteen years into my grooming profession, I observed a worrying pattern amongst fellow groomers—boards have been flooded with enterprise questions on pricing, advertising and marketing, and customer support, alongside heartbreaking mentions of burnout and salon closures. For some, the dream of grooming had changed into a burden.
I’ve been there myself. At one level, I almost walked away from all of it. However I discovered a approach again—attaining work-life stability, monetary stability, and a diary stuffed with very best shoppers whereas rediscovering my love for grooming.
Confession: I don’t suppose conventional enterprise recommendation at all times works for girls in our business. We don’t thrive on hustle tradition or fixed strain to push, push, promote, promote!
I imagine girls can construct thriving companies in alignment with what feels good to them—attracting their dream house owners as a substitute of chasing them. I do know as a result of I did.
That’s why I created The Grooming Goddess Academy, initially a social media web page, however now a web-based membership, designed for feminine canine groomers able to make small tweaks or large adjustments of their enterprise however not sure the place to begin.
With month-to-month modules on Pricing, Branding, Social Media, Advertising, and extra, we are able to slowly begin urgent the “reset” button on the areas of our enterprise that we need to change.
We offer month-to-month templates to plug straight into your enterprise, month-to-month Zoom Q&As, and skilled interviews. Plus, our non-public members’ discussion board and the ‘Internal Work & Mindset Space’ are there to assist girls slowly battle imposter syndrome, set up boundaries and really feel worthy of each enterprise transfer they make.
I do a cheerful dance day by day after I get a notification a brand new member has joined. To see girls taking maintain of their companies and demanding extra for themselves won’t ever not be the most effective feeling ever.
Karen Fisher
Founding father of ‘The Grooming Goddess Academy”